Strategic branding doesn’t have to be complicated!

Brand it! with Petchy is a podcast dedicated to helping you discover and consistently express your brand’s inner core – so you can attract those dream clients of yours with ease! I’ll be talking all things branding & strategic design, with a sprinkling of entrepreneurship and business – in a mix of solo episodes and episodes with carefully curated guests.

Petchy xx

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Looking for shownotes? Here ya go!

Ep. 007: Should you mix politics and branding?

I’ve been told time and time again, and you probably have too, never to mix politics and branding. Well, I disagree, and in this week's episode I tell you why.

Ep. 006: Choosing colours for your brand

Last week, in episode 5, we looked at how to choose fonts for your brand, and this week we’re going to do the same for colour. Obviously, you can’t see colours on a podcast (doh) but I will pop some handy resources for you towards the end of the shownotes.

Ep. 005: Choosing fonts for your brand

So many of you have asked me to do an episode about fonts and colours, so today we are going to look at how to choose fonts for your brand, and take a deeper dive into some of the options available to you. PS: This podcast episode has previously been published as an article in my resource library.

Ep. 004: Owning your sh*t – with Heather Thorkelson

Heather Thorkelson is a business consultant for incurable entrepreneurs, she’s helped hundreds of small business owners grow livelihoods that honour their strengths and feed their bank accounts. I'm so excited to have her as my first guest!

Ep. 003: Brand identity guidelines – what are they and why do you need them?

I’ve just completed a set of comprehensive brand identity guidelines for a client, so with this fresh in my mind I thought we’d take a closer look at… you guessed it! Brand identity guidelines, what they are and why they’re a good investment.

Ep. 002: A real life rebranding story

In this episode, we go personal! That’s right, I’m here to share my story of my own branding journey. Tune in to discover why I chose to rebrand a couple of years into running my business, the process behind it, and the results I have seen from doing so.

Ep. 001: An introduction to branding – and no, it’s not just your logo

I thought it would be nice to kick off this podcast by taking a closer look at what a brand is. So in this episode I would like to tackle a common misconception that I come across quite a lot; that a logo = a brand. Newsflash: it doesn’t.

Introducing: the Brand it! with Petchy Podcast

This is the episode where I tell you a bit about who I am, what the heck this podcast will be all about and what I want you to take away from it.

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